Alexa Chung has been one of my icons for a long time. She always stays true to her unique style; a mix of femininity and what she deems 'tomboyish' silhouettes, which has made her a British trendsetter and a front row fashionista. She exudes effortless chic and a sophisticated coolness with key signature pieces that can easily be transformed and updated. I particularly like how she focuses her outfits on practicality and simplicity, but still makes them look edgy and on trend.  In short, I want to be her.